Media coaching programs from Emmy-award winning broadcaster Connie Dieken offer an inside look into the power and tricks of the media trade to prepare you to use the media effectively to influence your message and exposure. The media world is extremely fast paced and agenda-based, and the players are very savvy at getting the reactions they need.
Connie prepares any executive to master any media exposure, whether it's to protect your brand and reputation, or to get media help in spreading your message. The media skills clients take away confidently guides leaders to connect with their true audience using the media as a conduit, and adapt to even the toughest of situations.
As you watched the London Olympics, you may have wondered, "Why does one athlete reach her golden goal while another with equal talent falters?" Sports psychologists tell us the athlete who hauls in the hardware has learned to manage her anxiety. Same with influential leaders and presenters. After a decade of coaching executives, I've learned the key is to manage your anxiety, not try to control it. Managing and controlling are two different mindsets. If you manage your anxiety, you'll stay focused, which radically reduces your stress and improves the outcome. If you try to control it, you give the anxiety too much power. Trying to control your nerves while delivering a presentation makes you vulnerable because...
It was the silence heard around the world: Rick Perry's brain freeze. Perry's mental cramp during the GOP presidential debate stole the show and was quickly hailed as one of the worst memory meltdowns in history. It was a cringe-inducing 53 seconds as Perry scrambled to recall the name of the third federal agency he'd shut down, to no avail.